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09.12.12

Mineral is the proud winner of multiple awards in recognition of its demonstrated mastery in web development and design. The firm is presented with WebAwards for the the following websites:


Mineral is also presented with the following five Interactive Media Awards:

Headquartered in Southern California, Mineral is a full-service digital agency, specializing in web design and online search marketing.

09.12.12

With a near-perfect score, Mineral is the 2012 winner of the Web Marketing Association's WebAward for Outstanding Achievement in Web Development in the Best Non-Profit Website category for Casa Pacifica. Mineral submitted Casa Pacifica's website into the competition after completing a redesign project, portraying the spirit of the organization throughout its digital space.

Mineral's designs that make time spent on the site more efficient, guiding the audience's main focus toward the children's needs. To capture an honest essence of the children, Mineral held an art session at the Casa Pacifica facilities to allow the resident kids to create art for the scheduled gallery and other upcoming sections. Moreover, the website can now be used as a tool to process previously archaic offline systems, such as training and employment submissions. As a result of Mineral's best practices solutions, the website's animations are now supported in HTML5 and Flash for compatibility on all devices, respecting large and small monitors alike.

Casa Pacifica offers residential counseling programs for children and families, with charitable services assisting over 400 children each day since first opening its doors nearly two decades ago. The non-profit organization has already received tremendous contributions throughout the years as a result of its successful fund-raising events. Its community support will soon be backed by Yelp, adding its name to the long list of prominent sponsors, such as ValueClick, Inc., Wells Fargo, and Amgen. For additional information regarding Casa Pacifica, visit www.casapacifica.com..

09.7.12

An Interactive Media Award has been presented to Mineral in the E-Zine / Newsletter category for its outstanding work on ACM Interactions, a digital magazine created for audiences amidst the human computer interaction and design interaction communities.

Mineral's goal was to produce a website that allowed visitors to easily explore the site, with maximum user experience and interaction, all while creating a sleek design to match the sophistication of the hard copy versions of the magazine. The agency created new features that sync the online magazine with the ACM Digital Library, as well as new various functionalities that help both the ACM staff and site visitors to better navigate through the content.

ACM Interactions is published by the Association of Computing Machinery, the largest internationally known scientific computing society. For additional information regarding ACM Interactions, and to view the new website that launched early June 2012, visit interactions.acm.org.

09.7.12

An IMA Award is presented to Mineral for its designs and functionality implemented throughout music website, Takamine.com. An internationally known manufacturer of electric and acoustic guitars, Takamine Guitars approached Mineral requesting a digital rebrand to more appropriately showcase its famed products for a global audience.

To add a new, sleek sense of style to the website, Mineral orchestrated a three-day photo shoot with professional photography firm Venture Visuals, and incorporated the pictures throughout the website. Mineral also created the new "PLAY / ADMIRE / WATCH" media bar on the home page, in addition to the "Guitar Selector" search tool, allowing visitors to find their guitar of choice almost instantly. A "Hardest Working Guitar" section has also been developed, illustrating the stories of music artists on the verge of stardom as a result of the talents they exude while playing their Takamine instruments.

Established in Japan's Takamine Mountains more than half a century ago, the corporation of the same name that began as a family business is now a premier worldwide producer of guitars, used by some of the music industry's biggest stars, such as Bruce Springsteen, Garth Brooks, and Simple Plan. To learn more about Takamine Guitars, visit www.takamine.com.

09.7.12

The highly prestigious Interactive Media Awards nationally recognize Mineral's ability to produce world-class concepts and designs, and capitalize on its relationships with global clients.

Entry into such an exclusive club by the Interactive Media Awards is a testament to the true standards of excellence by which Mineral operates.

Gretsch Drums selected Mineral to produced a user-friendly website to showcase its extensive series of high quality percussions and musical hardware.

To highlight the product sections, Mineral incorporated simple-to-use navigation tabs for visitors to view and compare various drum photos, colors, and specs. The implementation of "BUY NOW" buttons on each product page links users directly to authorized dealers. This button is also an essential way for website administrators and vendors to track potential profits per click.

Accounting for web displays based on visitors' varying browser viewing sizes, Mineral utilized HTML5 and adaptive web design for larger screen sizes and variable dimensions. Additional side panels were created for visitors with larger screens, while the same panels were implemented throughout the website, granting all visitors access to this information from various sections.

A family business that started in Brooklyn, New York and has since become internationally recognized by myriad celebrated artists, Gretsch Drums has been committed to serving the music industry for over 125 years. "That Great Gretsch Sound" is shared with millions of dedicated audiences worldwide, including those of the Grammy¬Ć Award Winning bands Green Day and Linkin Park, and Academy Award winner Billy Bob Thornton. For additional information regarding Gretsch Drums and the many artists that endorse its vast array of products, visit www.gretschdrums.com.

09.7.12

The Interactive Media Awards have recognized Mineral's designs and developments on angelohome.com for best Celebrity / Fan Website. Mineral's plan was to create a site that exudes the fashion sense, class, and style that television personality and interior designer Angelo Surmelis is famous for, thus visually connecting his digital space with his physical space.

To accomplish this goal, Mineral designed a vintage look and feel, a perfect match for Angelo's nostalgia-based furniture patterns. Providing Angelo with a simple yet practical method to continually interact with his fans, Mineral developed a "Daily Tips" section, which offers visitors advice, recommendations, and personal experiences related to decorating living spaces, bedrooms, and work environments. A new "Product Showroom" is also featured on the site, presenting audiences with every piece within the celebrity designer's line of furniture. This section easily directs consumers to websites where they can purchase any of the items from the angelo:HOME line.

Angelo Surmelis is the host of the HGTV television program "Rate My Space." To view his luxurious yet affordable furniture, visit www.angelohome.com..

03.22.12

The Web Marketing Association has awarded Mineral with the 2012 Internet Advertising Competition Award for their design and development on Takamine.com. Recognized by the Association as the "Best Music Website," the website features Takamine's Hardest Working Guitar HWG, a section dedicated to recognizing hardworking artists and their unique ventures throughout their musical journeys. One such recognized musician is rising star Shane Walsh, a singer/songwriter who after purchasing his first Takamine guitar over a decade ago, has traveled throughout Europe and North America, sharing his music with audiences world-wide.

Mineral orchestrated and produced the photography to exemplify the many personas that love and use the Takamine Guitar. In addition it incorporated a user-friendly Guitar Selector field, as well as the brand new Guitar Search area, allowing musicians to look for a specific series or model. The incorporation of these enhanced search options further present a fresh appearance to the site, making it easier than ever for consumers to find their guitars of choice almost immediately.

A global corporation that manufactured its first guitar in Japan's Takamine Mountain, Takamine's now-vast guitar selection is amongst the most popular musical instruments used by internationally-celebrated singers and bands today, including Bruno Mars, Good Charlotte, and Avril Lavigne. For addition information on Takamine guitars, or to check out this year's "Best Music Website," visit www.takamine.com.

January 2012

CareCredit's website achieves its highest traffic peak of all time, leading an onslaught of new customers to the site through 1.1 million relevant organic key phrases appearing in the search engines as a result of Mineral's strategies deployed over the last several months. Mineral's strategic search marketing campaign provides CareCredit.com with continual success, particularly in reaching new potential customers as well as generating additional revenue through returning customers.

January 2012 Gretsch Drums Receives New Website Redesign
November 2011 Casa Pacifica launches new website
November 2011 MSRC / CleanTransportation Funding launches redesign

October 2011

Children's educational website ABCmouse.com selects Mineral to lead its online search marketing efforts just several months after initially launching the interactive website. ABCmouse.com provides educational games and lessons in the areas of math, science, history, art, and music for children attending preschool, kindergarten, and homeschool programs.

October 2011 Childrens' educational website ABCmouse selects Mineral for search marketing campaign
September 2011 Gibraltar Hardware Receives New Website Face
August 2011 EV Facebook Presents New Features, Expanding their Social Reach
August 2011 Mineral Deploys New Advertising Toolkit for GE Capital's CareCredit Website
July 2011 AeroVironment 40th Anniversary section launches

May 2011

Mineral deploys a refresh on the California Health & Longevity Institute's website, a new iteration on CHLI.com, now featuring cooking classes and medical spa treatments.

April 2011

Created by Wendy Bellissimo and developed by Mineral, the family-based social networking site Nesting.com launches 800 brand new pages, all filled with insightful and resourceful information about the world of parenting. These new pages contain tips, advice, and articles provided by experts, all related to the joys and challenges of raising babies, children, and teenagers.

08.05.10

Awarded by magazines and featured on Oprah.com, California Health & Longevity Institute has selected Mineral to conceive and execute a website redesign. The new website exhibits new developments to the site, matching its digital appearance to that of its print publications. The new website also highlights personal experiences of California Health & Longevity Institute clients who have utilized the facility's corporate programs and individual treatments.

Expressing her approval and appreciation of the work done by Mineral is California Health & Longevity Institute's Director of Program Development Marci Norman: "You all deserve a great big round of applause!" she notes, adding that the Mineral Team's "hard work, creativity, technical mastery and dedication paid off in the redesign of CHLI.com."

Located within Four Seasons Hotel Westlake Village, California Health & Longevity Institute is committed to improving the health and wellbeing of individuals and corporations through preventive care education, alternative and complementary medicine, and consultations with physicians. For additional information regarding California Health & Longevity Institute, visit www.chli.com.

6.23.10

SouthWest Water Company wins the prestigious 2010 Hermes Platinum Award, receiving international recognition for its website redesign. SouthWest Water Company outranked over 3,600 competitors worldwide and was selected for this award based on its website's unique designs and quality customer service features. Mineral developed and programmed the new website, also noted for its illustration of resourcefulness. SouthWest Water Company has won six awards this year.

The Hermes Award is the highest award presented annually by the Association of Marketing and Communication Professionals (AMCP), an intercontinental organization created for professionals in various media-based sectors including public relations, communications, marketing, and advertising.

SouthWest Water Company is dedicated to providing safe and sufficient water to hundreds of commercial and residential communities located throughout nine states. Additional information regarding SouthWest Water Company is available at www.swwc.com.

03.23.10

The winner of the Ansari X-Prize and notable partner of Virgin Galactic, Scaled Composites (purchased by Northrop Grumman Corporation in 2008) approached Mineral to do a complete redesign of the company's website -- thus elevating Scaled's online image to match the level of innovation and sophistication in aerospace technology for which Scaled Composites is known. Scaled Composites is the co-creator of SpaceShipOne, and the recent SpaceShipTwo, making history as the first privately funded manned aircraft to be launched into outer space. The suborbital aircraft is uniquely designated for the commercial transportation of space tourists, already generating about $45 million in deposits from more than 330 soon-to-be space travelers.

The website showcases all of the groundbreaking projects that Scaled Composites has developed, including the General Motors Ultralite Show Car and Northrop Grumman’s Pegasus X-47A. Phase 2 features for the website are set to launch throughout the year.

Additional information regarding Scaled Composites is available at www.scaled.com

03.25.10

Creator of innovative clean energy solutions AeroVironment, Inc. has selected Mineral to program its Plugin website so that it fully represents the groundbreaking designs that the company continues to develop. The site features AeroVironment, Inc.'s electric vehicle home charging systems, which can charge electric vehicle batteries in as little as four hours. With AV's electric vehicle home charging systems, drivers can conveniently charge their car batteries in the their own garage.

Nissan® North America recently approached AeroVironment, Inc. to become the corporation's supplier of electric vehicle home charging systems. Consumers interested in the electric Nissan LEAF can also take home AeroVironment, Inc.'s domestic charging stations at the time of purchase. AeroVironment, Inc. is a leading designer and manufacturer of Unmanned Aircraft Systems, used for reconnaissance and surveillance purposes by various agencies of the United Stated Department of Defense. The company’s engineers have also built the hybrid Joint Tactical Electric Vehicle for the United States Marine Corps.

Additional information regarding AeroVironment, Inc.'s electric vehicle home charging systems is available at www.avinc.com/plugin.

09.23.08

Aerovironment, Inc's subsidiary PosiCharge Systems and Toyota Material Handling, U.S.A., Inc. have recently joined forces, launching a new co-branded website which introduces their new partnership. The purpose of this website is to leverage each of their products together while informing dealers and customers in the materials handling industry about the alliance.

Created by Mineral, the new site highlight the partnership's impact on materials handling processes including increased productivity, efficiency, and environmental conscientiousness. For those interested in purchasing PosiCharge fast charge products, the co-branded site also directs customers to local Toyota dealers.

For additional information regarding the new PosiCharge-Toyota co-branded website visit www.posichargeTIE.com or www.TIEposicharge.com.

06.13.08

General Electric has recently added its well-established name to an already long list of companies who have acquired profound Internet-based success through advanced web developments only offered by Mineral. Through the innovative and infinite use of otherwise finite means, Mineral is now providing a division of GE with the best plans and strategies to enhance certain parts of its corporate sector.

GE currently holds a powerful and unique spot in the realm of globalization and has developed its strengths through various divisions including aviation, lighting, appliances, energy, and entertainment. In addition to encouraging economic and financial growth worldwide, GE also symbolizes leadership and success to its myriad of consumers, clients, and competitors.

Additional information regarding GE is available at www.ge.com.

04.09.08

Mineral announces the addition of AeroVironment, Inc. (AV), a leader in unmanned aircraft and efficient electric energy systems, to the growing client roster for 2008. There is an extensive plan to upgrade the website and provide the online engineering community with a pool of information on the industries served by AV's technological innovations.

AV designs, develops, produces and supports an advanced portfolio of Unmanned Aircraft Systems (UAS) and efficient electric energy systems. The company's UAS are used extensively worldwide, by agencies of the U.S. Department of Defense and increasingly by allied military services to provide situational awareness to tactical operating units through real-time, airborne reconnaissance, surveillance, and target acquisition. AV's PosiCharge® fast charge systems eliminate battery changing for electric industrial vehicles in factories, airports, and distribution centers.

More information about AV is available at www.avinc.com.

04.01.08

Arm's Reach®, the original maker of the CO-SLEEPER® brand bassinet, has a brand new look! The new site features a complete makeover, presenting a fresh design to the front-end users as well as new CMS and shopping cart for the Arm's Reach® web team. With this design, Mineral aims to appeal to new parents as well as people looking to offer the perfect baby gift.

Visit the Arm's Reach® site at www.armsreach.com.

HiP Design is proud to introduce Mineral, LLC. HiP is still here and we share the same great team but you will see us mainly operating under the new name.

We will now service all your internet needs under Graphite (graphic and web design), Sunstone (strategic online marketing), and Azurite (custom technology and hosting solutions).

Mineral Sunstone Begins Search Placement for ValueClick's 123Inkjets Website
Mineral Donates Web Development and Design Services to Casa Pacifica and Salutes Archie
and salutes Archie









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